Description
A die-cut, counter/display sign for Gilbey’s Spey Royal Scotch Whisky, built around bold 3D lettering (“GILBEY / SPEY ROYAL”) with a bottle and filled glass perched above the text. The base panel reads “10 YEAR OLD WHISKY AT 12/6” with the slogan “YOU’LL BE GLAD YOU GOT GILBEY’S” along the bottom strip.
Spey Royal was a long-running Gilbey’s Scotch label widely advertised in Britain and across export markets; the pre-decimal price (12/6) and the “10 years old” guarantee align with mid-20th-century UK spirits marketing.
The design uses layered, shadowed block typography and cut-out construction typical of post-war shop and pub point-of-sale. The bottle-top loss and edge damage indicate it was actively displayed rather than stored.
