Description
A giant Guinness bottle becomes an improvised airship, slung with ropes, crates and kegs as leather-clad crewmen “deliver the Guinness” to a remote coastal farmhouse below. The caption reads “Delivering the Guinness”, described as “A novel method now being employed for supplying Guinness to remote areas.”
Issued as one sheet from John Ireland’s twelve-part Guinness calendar series for 1981, the image continues the brand’s long tradition of playful, process-themed advertising.
Fine pen line with soft, watercolour-style colour and gentle caricature deliver a W. Heath Robinson pastiche; the “John Ireland” credit appears in the upper-left.
